• Tweet with a single word (the hashtag for instance) 

• Out of context replies 

• Tweet without any qualify 

• Spamming 

• Buying fake engagement (projects have a blacklist function)

• Generic GPT stuff

• Take updates and turn them into series of tweets and threads (use GPT for this … )

• Replies > Tweets 

• Answer to founders and projects’ Twitter accounts with quality, relevant questions

• Ask questions to your audience (what do you think of ?)

• The project vs. competitors (in our case for instance Zealy)

• Get your own visual identity and have images in 33% of tweets (canva.com)

• Don’t include links (but you can add links in the own reply of your tweet)

• Add some statistics 

• Mention the token if relevant (depends on your communication strategy and style)

• Include the project into a hot topics (ex: “5 hot projets to follow right now”) 

1. Develop a strong visual identity (follow the bootcamp and check this guy)

2. Reply … at lot … with relevancy every single day (see Alex Finn here)

3. Steal with “class” (rewrite, credit your “inspiration” at the end etc) 

4. Tweet a lot … but shilling should be less than 5-10% of your production